12 Responsible Consumption and Production

Shampoo bottle from beach plastics

Shampoo bottle from beach plastics
12
Back-converting experts will re- shampoo bottle from the beach plastics to cooperate with TerraCycle and SUEZ.

[[T]]P&G also announced that since the end of 2018 in Europe, more than half a billion bottles per year will contain recycled plastic. This amount represents more than 90% of the hair care portfolio consisting of the largest brands such as Pantene and Head & Shoulders sold in Europe. [P&G has been used in packaging, which has been recycled after use for more than 25 years. [[T][6]
]

[
The P&G Global Sustainability Vice President Virginie Helias, "The Back-key shampoo bottle made of the beach plastic of Head & Shoulders, represents a first in the world in hair care category. Unlike Pantene and Head & Shoulders, it is easy to choose more sustainable brands without sacrificing consumers, increasing the amount of recycled plastic that we use in packaging of our main brands.

The project will require the supply of recycled plastic, weighing 2,600 tons, spouse to 8 pieces of Boeing Jumbo aircraft installed full year.
]

According to the Ellen MacArthur Foundation (EMF), 95% of the plastic packaging material used in a year, which is between 80 and 120 billion dollars are economically lost and the weight of plastics in the oceans in 2050 may be more than fish.

Source: Sustainable Business