1001 small way to save our planet

24/09/2007 - Open Radio

Do this Really Recover the Planet?
]George Marshall
will save our planet 1001 small way. *

Guardian - 13 September Thursday

We are talking about using less hot water, re-converting plastic bags, rather than keeping in the television 'standby, but while concentrated on these small and easy steps, we move away from big picture.

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Why does anyone think that small actions can prevent climate change? They organize campaigns on this topic and give us simple tips to “recover my traffic”. You are here – plastic bags have come back, electronic appliances hold on standby, take their own cup of work... There are several recommendations to be added to the latest wild news about climate change: News are not always bad, take these simple steps today, and they are really called “Create personality”.

But what is it? For example, let’s handle plastic balls. Let’s say, we’ve used them again or bought the product from cloth bags instead of designers. People stand so much on this topic. There are eight recommendations that want to be taxed or ban on the site of the Great Britain Prime Ministry housing, Ireland put a private plastic bag tax, in Devon a town completely banned.

Yes, ugly, they are dungeons and deadly for turtles. But the contribution to climate change is very small. An average British uses 134 plastic bags per year, which means only two kilos of 11 ton carbon dioxide released into the atmosphere in the year.

There is also a matter of release of electronic appliances in standby. This is a stunning example of common consumption culture and today publishes a report, conservative, Life Quality Group (Quality of Life Group) is strongly opposing it. Keeping the TV in stand by for years leads to the atmosphere of 25 kilograms of carbon dioxide release. More than plastic bags but still less: only 0.2 percent of the emissions per person in the UK.

A suggestion that looks more valuable in the work: fill the water as much as you need your water heater. The government has made this basic message in the “Do you do small tasks falling to your country” campaign (Are You Doing Your Bit?) in 1999. Indeed, as said, according to a small v. According to their own figures of the government, if you fully fill your water heater every time, you have 100 kilo carbon dioxide per year. This means 1 percent of emissions per person.

Please do not misunderstand me. For a more green lifestyle, all of these actions are valuable. And I’m doing all – my teeth turn off the tap while brushing my teeth, sharing my baths and watching television in the dark, I’m wearing a sore accident when necessary. But it’s a serious collocation to show them like the top 10 list of green life, and with this choice of life, – transition from the tip, sit close to work, and live in a well-insulated house—no connection between really short serious decisions. [

The latest Mori research data shows that people have a lot of palpitated priorities. 45 percent of the people believe that it is the most important issue to protect the pollution from climate change. Only 10 percent mentions more important targets such as public transport or holiday in foreign countries.

This simple feathers also relieve deep message in the severity of climate change. The Public Policy Research Institute (IPPR) report states that this simple actions in Warm Words are small, routine, boring, easy-to-understand and preachable. The IPPR is approached with criticism to headers such as “20 things to save from being destroyed” and says: to put insignificant measures in addition to alarming alerts, removing people from the climate change nozzle, leads to waves.

Before I think I'm sorry, look at the event in another respect. Imagine that one comes with a bright campaign idea against smoking. It shows you the pictures of people who are paid from lung cancer and then says: “It is easy to be healthier – for less than a cigarette. ”

Nobody knows that this campaign will fail. The headlight between the funny and photos and the message is so big that many tiryaki will laugh.

Why, schools, councils, greens and let's face, eight-hour Live Earth festival insists on supporting these ineffective actions?

Acts are as follows: Simple actions attract people's attention and the input level for movement. Today’s people turn back to eye-catching solutions. Give them a simple thing, move in the right direction, prepare them for transition to the second stage. [

Theory is that, but - as it shows a full social research. For a single reason, it does not guarantee that everyone will go to his pursuit. The government spent 22 million pounds (about 55 million 550 thousand USD) on his “Small task falling to your country” campaign, and ultimately, he agreed that there is no measurable change in personal behavior.

And there is also a danger that people who adapt to simple solutions, refuse to make more important change in lifestyles. Mori has reached the conclusion that the recycling has become a “totem behavior” and says “ones are using the recycling as a excuse to throw the responsibility of making greater changes in lifestyles.” In other words, people are using the simplest solutions as – without changing real life behaviors – rejecting strategies.

The world of ruins and business, more than individuals to discriminate. It is better and safe to promote small volunteer actions, remove restricted laws or review your entire business model.

Therefore, it is the sense of comparison we need. The most important advantage of climate change is that the other printing element is above matters and can be measured until the final drop of gases leading to climate change. For example, a flight to Australia is equal to 730 thousand plastic bags and 176 thousand full water heater in global warming. People can make informative decisions about it.

At the same time, we must also consider our speech style in climate change. It is a very down situation to acknowledge that people will go to the movement with half-liter options. Zeki, healthy and accurate 21. For the century, we must change all lifestyle. Moreover, we will never be enough for voluntary actions. We need a political, economic and social change. Let’s start to work by going through the preaching sentence: “You can save you! "

* 1001 Little Ways To Save Our Planet (A detail from the cover of the very selling book called 1001 Small Road to Recover Our Planet). Author: Esme Floyd. Author: Carlton Publishing Group (January, 2007)[